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You can make money selling ad space by having a few intext ads or a couple of banners through Google AdSense, but the process is slow. You make even more money by selling your own ad space and set your own prices on your website or blog.
To do this you will need plugins to rotate the adverts, along with managing who is buying along with what types of ads and impressions they bought.
If you have a WordPress blog, then this list of ad management plugins can benefit you.
Make Money Selling Ad Space
Ads Pro Plugin
Ads Pro Plugin is by Code Canyon. The first thing that comes to mind is the price, which is $57.00 for regular licenses bought through the Envato market.
Ads Pro is for DIY ad manager who wants to have much control over their advertising. You have over 20 different display locations and types for adverts. These options include where adverts will be shown and close automatically along with more features.
There are also ad filtering options like ad targeting that includes by device, geographic location of the users, and scheduling.
This setup does not go through any third-party ad networks, has its own front end for users to purchase the ad space on your WordPress blog site. You can even accept the payments through WooCommerce for payments that can be processed through many different payment processors that include Stripe, Amazon, PayPal, and more.
You can set prices for CPC, CPM, and CPD models. This is a very powerful system and has an Affiliate Program and Marketing Agency ad on.
Adning Advertising is another great WordPress Plugin to sell adverts on your website. Focuses on easy banner management and comes bundled with easy to use features that make your work so much easier.
These features include create and manage display unlimited ads, auto-positioning with display filters, advert rotation with transition effects, target advertising, floating content and notification bars, ads for all custom post types, Google Adsense support, HTML5 Support, Selling of ad spots with WooCommerce Integration, 100% Responsive Mobile device detection and can even use page builders to create banners.
This is another premium WordPress Plugin that will allow you to sell ad space on your site. You can run an in-house ad and link it to external networks all at the same time. There are two different ad setups which are single ads and ad groups and run via a widget that you will install on-site. Once this is done you can publish ads just like you would post a page or blog post using date restriction or infinite publications.
The downside compared to WordPress Plugins mentioned above, it will not allow others to buy ad spaces and you will have to work with them outside of your site. There is no dashboard for users to purchase ad space and does not come with a payment processing setup. You will need to handle the contracting, tracking, pricing, billing and managing yourself.
OIO publisher was developed in 2007 and continues to grow with added features. It is a large ad system that interacts with WordPress and allows users to purchase ad space as they like. One good thing I like about OIO publisher is allowing one license to operate as many sites as you like along with WordPress Multisite.
Also found out OIO publisher has an affiliate system that allows you to run affiliate marketing as the advertiser and you pay people a commission for referring others to your program.
OIO works as a WordPress plugin and as a widget that can be installed on other sites outside of your WordPress Blog. All of this provided to you for a low cost of $47 for the full license.
If you need a website hosting for WordPress then I recommend reading “7 Best Website Hosting Affiliate Programs“.
To display ads on your website you will need to be approved for Google Adsense, but that takes time. Here is some great Google Alternatives in this article “Best Google AdSense Alternatives 2020”
With these four WordPress Plugins mentioned above, I recommend OIO Publishing or Ads Pro Plugin. The reason for these recommendations is the systems are easy to use without having to do extra work and the payment processing integrations along with management are automatic. If you would like to run multiple ad sites then you chose OIO Publishing. The choice is yours.